Nigerians’ investment in Bitcoin grew by over five per cent in 2022 despite the cryptocurrency losing $562.93bn of its market value in the same...
President Muhammadu Buhari has signed into law the Nigeria State-up Bill 2022. The Minister of Communications and Digital Economy, Prof. Isa Pantami, confirmed this...
Entrepreneurship is a key component of economic growth in many countries. In addition to fostering innovation, research, and industrial development, entrepreneurship also expands and...
Just when you thought the impact of the pandemic was over, here comes an economic slowdown that is being foreshadowed by high inflation and...
We are living through a very uncertain time — from day to day it seems almost impossible to predict what will come next.
It’s easy to...
The Federal Government says major tech giants including Google, Facebook, Twitter, YouTube have shown interest in investing and exploring business opportunities in Nigeria’s digital...
As you can see, everything you do is marketing, from answering the phone to placing an ad. And marketing leads to sales.
It is very...
Whether you’re a pro at small business advertising or brand-new at the process, it’s important to consistently fine-tune your marketing plan, making it as specific...
The age of social media has disrupted conventional ways of advertising and transformed the way that businesses reach consumers. In recent years, social media...
Ready or not, the digital-first economy is here.
The Covid-19 pandemic only accelerated an already existing trend — that we are increasingly comfortable with managing...
