Wednesday, January 26, 2022
"Small businesses are not for the faint of heart. They are for the brave, the patient and the go-getter. They are for the victors." This anonymous quote perfectly describes the character of a successful...
You know the old expression, “Rome wasn’t built in a day”? The same applies to a great marketing team. It takes a long time to find the right people with the right skills who fit with your...
What path is best when establishing a business? There are, arguably, two paths that an entrepreneur can take. The first being to follow the needs of the market and building a business plan on solving the world’s...
Instagram is huge these days, attracting over 1 billion active users every month. So huge that it is the second most used social media network after Facebook. Everybody and their pets (literally) are on Instagram. Everybody...
The past 20 months have inspired many to rethink their career paths, passions and priorities. Some are even considering starting their own small businesses to pursue a personal dream. If you’ve found yourself considering what’s next, here...
There is no doubt that digital marketing or online marketing is crucial when it comes to the success of any business no matter what industry you are in. Unlike the past where businesses used traditional advertising, today,...
In this digital age, it’s no surprise that the marketing efforts of many businesses are focused online. But whatever happened to offline marketing? Does it even still exist? Indeed it does. Proven offline marketing tactics still exist — and should...
No two entrepreneurs have the same story. Some were born with “the gene,” and started lemonade stands early. Others found it later in life and leveraged the success and connections they built earlier in their careers to...
Ready or not, the digital-first economy is here.  The Covid-19 pandemic only accelerated an already existing trend — that we are increasingly comfortable with managing more of our lives digitally. From working remotely to...
These days, anyone can become an entrepreneur thanks to all the digital resources available at your fingertips. However, what many entrepreneurs soon learn after taking the leap into owning their own business is that it takes a special level of...

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