Sunday, June 26, 2022
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Instagram is huge these days, attracting over 1 billion active users every month. So huge that it is the second most used social media network after Facebook. Everybody and their pets (literally) are on Instagram. Everybody posts and talks...
Whether you’re a pro at small business advertising or brand-new at the process, it’s important to consistently fine-tune your marketing plan, making it as specific and effective as possible. Not every business has a large budget for aggressive advertising campaigns. Because...
There is no doubt that digital marketing or online marketing is crucial when it comes to the success of any business no matter what industry you are in. Unlike the past where businesses used traditional advertising, today, they are...
Ready or not, the digital-first economy is here.  The Covid-19 pandemic only accelerated an already existing trend — that we are increasingly comfortable with managing more of our lives digitally. From working remotely to buying all of our day-to-day needs...
Most people might believe that successful entrepreneurs are rare, exceptionally smart and or lucky. Having met more than 1,000 entrepreneurs, that is not the case in general. They are normal, hard-working people with similar intelligence to most people. What...
An entrepreneur is someone who comes up with ideas, products or services to solve problems for the world. The path of entrepreneurship is built differently for every individual, but all successful entrepreneurs need to be prepared for failure and...
As technology futurist Kevin Kelly would say, right now is the best time to start a new business. Unfortunately, many potential founders, are fearful. This is not anecdotal. Between 1978 and 2012, the number of new companies declined by nearly 44 percent, according to the...
As a social media marketer, you need to keep your finger on the pulse and always explore ways to improve your creativity, the functioning of your content engine, and the new opportunities presented by existing or emerging social networks. Are...
The First Impression your audience gets on your website, it gives them their first impression of your business. They will judge your business within seconds. In these first few seconds, you want to make a positive impact on your...
The birth of the new year symbolizing motivation to have and build on your yearly plan that promotes “life, liberty and the pursuit of happiness,” reminds me of the mission statement that new entrepreneurial forefathers, were determined to build...

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