Just when you thought the impact of the pandemic was over, here comes an economic slowdown that is being foreshadowed by high inflation and...
Being an Entrepreneur encompasses knowing and running the affairs of a business in the hope of profiting. Working as a small time entrepreneur requires...
We are living through a very uncertain time — from day to day it seems almost impossible to predict what will come next.
It’s easy to...
The Federal Government says major tech giants including Google, Facebook, Twitter, YouTube have shown interest in investing and exploring business opportunities in Nigeria’s digital...
As you can see, everything you do is marketing, from answering the phone to placing an ad. And marketing leads to sales.
It is very...
Have you ever felt like you can't seem to get out of the rut you're in? Maybe you have writer's block, or your revenue fluctuates...
Whether you’re a pro at small business advertising or brand-new at the process, it’s important to consistently fine-tune your marketing plan, making it as specific...
The age of social media has disrupted conventional ways of advertising and transformed the way that businesses reach consumers. In recent years, social media...
Ready or not, the digital-first economy is here.
The Covid-19 pandemic only accelerated an already existing trend — that we are increasingly comfortable with managing...
Owning a business is quite challenging and demanding especially growing and managing the business.
I have listed out effective ways to grow a small business...
